From the Huffington Post:
'Go the F**K To Sleep' by Adam Mansbach is probably the best children's book since 'Goodnight Moon,' and it only gets better when read by Samuel L. Jackson. In the introduction to the recording, the Hollywood favorite said that in his own experience reading stories to put kids to sleep just doesn't work. Jackson said he used to say "go the f*** to sleep" to his own daughter growing up.
Read more here.